Enterprise Risk Management (Preview)

x ii Contents CHAPTER 8 Organizational Alignment Risks 365 The Importance of Alignment 366 Organizational Design Considerations 370 Strategy Execution 377 Governance 382 Operational Leadership 384 Organizational Culture 387 Organizational Structures 389 Coordination Mechanisms 400 Renewal and Redesign 403 Review Questions 406 Research Assignments 407 Appendix 8A – Mechanistic and Organic Management Systems 409 Appendix 8B – Strategy Implementation Office 411 Appendix 8C – Change Management Models 412 CHAPTER 9 Operations Management Risks 421 Operations Management 422 Supply Chain Management 425 Sourcing 431 Production Design 438 Production Execution 445 Distribution 452 Plant and Equipment Maintenance 454 Workplace Safety and Health 455 Fleet Management 456 Business Continuity Management 457 Crisis Management 458 Review Questions 461 Research Assignments 462 Appendix 9A – Learning from Failure 463 CHAPTER 10 Marketing and Sales Risks 469 Marketing and Sales 470 Marketing Function 474 Marketing Research 480 Marketing Strategies and Plans 484 Branding 494 Pricing 499 Distribution Channels 502 Promotional Mix 504 Sales 506

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